Cases that go to trial have to be presented to jurors in a way that is clear and informative, because the majority of jurors chosen will not have previous knowledge or experience with the complicated aspects of the case. A good juror will practice memorization skills and take notes. However, it has been said that upwards of 61 percent of the general public learns visually. This means that at least half of any jury would have improved comprehension and retention of facts if they were presented visually. Studies have also shown that information retention can be as low as 10% when jurors are listening to the facts of a case without visual aids.
To learn more about Trial Graphics and to see some examples of Courtroom Graphics visit the TMBA, Inc. website www.tmba.tv
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